Business Focus

 

Operations

 
At Strontium we run a lean and efficient organization with manufacturing, logistics and finance operations centralized in Singapore. To be closer to our customers and service them effectively, marketing and sales offices are established in Melbourne (Australia), Fremont (US), Taipei (Taiwan) and New Delhi (India).  
 
As a matter of corporate principle, we work with selected customers in a closed channel within the territories where we have a presence. This eliminates our customers’ fear of competition or conflict from us, allowing strong, long-term partnerships to be forged. 
 

A RELATIONSHIP FOR LIFE

At Strontium, it’s always people first. From our employees, staff, vendors, distributors to the consumer at large, we work to take every relationship to the next level. For our employees, entrepreneurial skills and empowerment. Services and policies for partners and distributors to ensure dealing with us is always a pleasant experience. Customer satisfaction, through quick and easy assistance by way of our service centers. And with our well-orchestrated customer relationship program, once you’re a Strontium customer, you’re likely to stay that way.
 

Product Range

We cover the full range of memory modules for desktops, notebooks, as well as flash device applications. 
Our value-add comes from our ability to offer:
  • Complete product basket for PC Memory available ex-stock
    • All speeds: (SDRAM, DDR1, DDR2, DDR3)
    • All capacity: 64MB – 8GB
    • All applications: desktops, notebooks, servers, gaming platforms, Apple series
    • Flash Cards (MicroSD, SD, MicroSDHC Class 2/6/10, SDHC class 10/6)
    • Storage Devices (Solid State Drives , USB Flash Drives, External Hard Drives)
  • On-time delivery, flexible logistics, delivery when committed
  • Timely market intelligence 

Additional information 

 
Viability and sustainability of the business model 
 
At Strontium we run a lean and efficient organization, with manufacturing, logistics and finance operations centralized in Singapore. In the volatile and fast-paced memory market, we provide customers with complete ease of mind over inventory management and distribution; through offering unmatched value in managerial and technical capabilities, among other supply chain aspects. In order to be closer to our customers and service them more effectively, marketing and sales offices are established in Melbourne (Australia), Fremont (US), Taipei (Taiwan) and New Delhi (India).  
 
The office in Taiwan houses R&D and Sales team. The R&D team focuses on making the highest quality memory products, while also designing latest flash products and new packaging to suit consumers in the region. The ultra-modern R&D center gives the engineers the tools they need to thoroughly test new designs and move quickly into full-scale production.
 
The Sales team develops new business opportunities in the region and strengthen Strontium’s marketing presence. The team has twin marketing operations to expand sales not only at Taiwan’s module houses but also at Tier 1 and Tier 2 laptop manufacturers.
 
This business model places us in a strategic position, with major assets that will aid our marketing efforts in driving demand and generating revenue from the consumer market.